BRANDING, WEBSITE DESIGN SERVICES
Lagoon Productions
The Situation
Lagoon Productions, a Vancouver-based event agency, needed a brand to help them secure long-term contracts in Metro Vancouver and the Fraser Valley. Their brand had to convey Lagoon Production's service offerings to municipalities, BIAs, non-profits, and entrepreneurs. They needed a company identity that showcased their expertise in city and small-town events, set them apart from competitors, and connected with different types of clients.
The Process
We worked with Lagoon Productions to create a brand that reflected their personalized and results-focused approach. Our team designed brand concepts, created a new logo, and developed brand guidelines that realized the client's vision. We also built a user-friendly website and wrote copy explaining their services and highlighting what sets their event company apart. The branding blended creative event production with marketing for a final result that appeals to large cities and small communities.
The Results
The new brand helped Lagoon Productions stand out as a community-focused event agency, attracting new clients and strengthening existing relationships. Their updated digital presence made explaining their services easier and showed off their industry expertise. With a consistent and polished brand, Lagoon could better connect with clients, build trust, and secure long-term contracts.
